Showpad Excellence in Action Awards 2026

The semi-finalists are in.

Now it’s your call.

Showpad Excellence in Action Awards 2026

Celebrating the enablement innovators
making an impact with Showpad

Nominate now

ABOUT

Why does your vote matter?

We asked Showpad customers and partners to show us the impact they’re driving in the field. And they delivered. From revenue growth and AI-driven selling to buyer experiences that moved deals forward, this year’s semi-finalists represent the best of what revenue effectiveness looks like in action.
Now it’s your turn to help decide who advances to the finals.
Your vote determines which semi-finalists move to the final round, where a panel of Showpad leaders will select one winner per category. Every vote counts, and every category needs your input.
Voting is open from August 26 through September 9.
CATEGORIES

What are the awards criteria?

This year’s semi-finalists span 9 categories of commercial excellence. Click each category to meet the semi-finalists and cast your vote. Cast one vote per category.

Company Awards

Business Impact
Your strategy looked good on paper. Then it moved the number. With Showpad, you drove revenue growth, faster sales cycles, stronger adoption, improved productivity, or higher win rates. If the results changed how your business performs, this is your category.
Field Selling Excellence
Out in the market your teams show up prepared, present with confidence, and follow up with precision — whether they’re in a hospital, on a factory floor, or across the conference table from a buying committee. You’ve transformed how sellers get ready, build relationships, and engage customers after every interaction.
Channel Enablement Excellence
Your partners, distributors, and dealers sell with the same confidence and consistency as your own teams. With Showpad, you improved the onboarding, readiness, and performance of your indirect channels — turning external sellers into extensions of your revenue organization.
Buyer Engagement Excellence
Your buyers leaned in instead of tuning out. With personalized content, Shared Spaces, interactive Experiences, 3D/AR, and other Showpad capabilities, you built engagement that moved deals forward.
Campaign Excellence
The launch had to land — and your team made sure it did. You used Showpad to prepare teams, distribute content, and coordinate execution across a product release, market expansion, or brand pivot. And you have the metrics to prove it.
AI Pioneer
You didn’t just turn on AI. You put it to work. You’re applying Showpad’s AI capabilities in practical, inventive ways to improve seller readiness, content impact, or buyer engagement.
Rising Star
You’re new to Showpad, but you’re already making it count. In your first 18 months on the platform, you drove rapid adoption, strong execution, and early results that most teams take years to reach.
Rising Star
You’re new to Showpad, but you’re already making it count. In your first 18 months on the platform, you drove rapid adoption, strong execution, and early results that most teams take years to reach.

Partner Awards

Americas Partner Excellence
Recognizes a partner in the Americas who is helping customers extend the value of Showpad through innovative solutions, strategic services, or standout buyer experiences. Winning submissions should demonstrate how the partner helped a shared customer solve a meaningful business challenge, improve seller effectiveness, enhance buyer engagement, or deliver measurable commercial impact.
EMEA Partner Excellence
Recognizes a partner in EMEA who is driving customer success through exceptional Showpad-powered solutions, services, or experiences. This award celebrates partners who help customers bring complex products, sales motions, or enablement strategies to life in ways that improve adoption, engagement, efficiency, or revenue outcomes.
JUDGES

Who makes the final call?

A distinguished panel of industry experts will analyze the top 3 candidates per award category, determined by the peer voting. Judges will use a formal rubric to ensure a fair and balanced decision-making process. With deep experience across revenue enablement, sales, and marketing, this panel is committed to recognizing excellence and innovation.
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Apratim Purakayastha (AP)
CEO
Showpad
AP is CEO of Showpad, where he led the merger of Showpad and Bigtincan into a unified revenue effectiveness platform. With 25+ years of software leadership experience, he previously served as GM of Talent Development Solutions at Skillsoft, overseeing a $400M enterprise subscription business, and held senior leadership roles at Sumtotal, ACI Worldwide, and IBM.

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Potoula Chresomales
CPO
Showpad
Potoula Chresomales is Showpad’s Chief Product Officer, overseeing Product, Product Design, and Product Strategy. Previously SVP of Product Management at Skillsoft, she launched the award-winning Percipio platform and pioneered AI-driven features. Her career spans leadership roles at Kaplan, The College Board, and JP Morgan Chase.

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Bernd Leger
CMO
Showpad
Bernd Leger is Showpad’s CMO, leading the company’s global marketing function. With 25+ years in the technology industry, he has a proven track record of driving double- and triple-digit revenue growth across SaaS organizations including Cornerstone OnDemand, Mimecast, Nexthink, and Rapid7.

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Vanessa Metcalf
VP of Revenue Effectiveness & Value Creation

Showpad
Vanessa Metcalf leads Revenue Effectiveness & Value Creation at Showpad, bringing 10+ years of SaaS experience across sales leadership, revenue operations, and enablement. She specializes in scaling high-performing teams at every company stage, with previous roles at Top Hat and Docebo.

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Andrea Cenko
VP, Global Customer Experience & Success
Showpad
Andrea Cenko is VP of Global CX & Success at Showpad, where she leads Customer Success, Professional Services, and Support for enterprise customers worldwide. With 15+ years of experience, she specializes in driving adoption, retention, and building programs that turn customers into advocates.

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“From energizing keynotes to hands-on sessions, the event delivered real clarity on how AI is transforming sales enablement and commercial excellence.”
Alistair Driscoll
Global Sales Enablement Manager

HID Global
Showpad customer HID

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“It allows me to connect with my peers, understand the challenges they're having, get some reassurance that it's not just me.”
Coral Banks
Head of Marketing
RS Group
Showpad customer RS

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“A really good place to network with people that also use Showpad — to see how we compare and share what we're doing well.”
Daniel Roe
Digital Project Manager
Johnson & Johnson
Showpad customer Johnson&Johnson

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“A fantastic opportunity to connect with other sales enablement professionals, share ideas and explore what’s next for the industry.”
Shaun Revill
Marketing Director
Gripple
Showpad customer Gripple

PROCESS

What’s the timeline?

Here’s how the program works, from application to announcement.
August 26 – September 9
Community voting
September 14 – 18
Judges review finalists
October 8
Winners announced at Excellence in the Field: New York
October 2026 – January 2027
Eleven winners are spotlighted on Showpad.com, Showpad's LinkedIn account, and live events in Europe and the U.S.
VOTE

Ready to make your pick?



Your vote helps determine which semi-finalists advance to the final judging round. It takes about five minutes to read the profiles and cast your votes across all 11 categories.
To vote, sign in or create an account on The Rev, Showpad’s customer community. Here’s how it works:
  • Sign in to The Rev
  • Browse the semi-finalist profiles by category
  • Read their stories and results
  • Vote for the entry that impressed you most in each category

Sign in to the Rev

FAQs

What else should you know?

Who can vote?

Anyone with a verified email address can vote through The Rev. You don’t need to be a Showpad customer, though we encourage the broader enablement community to participate.

How many times can I vote?

Once per category. You can cast a vote for as many categories as you’d like, but each category only accepts one vote per verified email address.

How were semi-finalists selected?

Showpad reviewed all applications for eligibility, account health, and story strength. Semi-finalists represent the strongest submissions across each category.

What happens after voting?

The top three vote recipients in each category advance to a panel of Showpad leaders, who evaluate finalists against a rubric focused on strategy, execution, innovation, and impact. Winners are announced at Excellence in the Field: New York on October 8.

Can voting results be influenced by company size or network reach?

Community voting determines which semi-finalists advance, but final winners are chosen by the judging panel based on merit. This ensures that strong applications from smaller organizations aren’t disadvantaged by network size alone.

I voted. When will I find out who won?

Winners are announced publicly at Excellence in the Field: New York on October 8 and across Showpad’s channels shortly after.

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